We remain in very uncertain times. The pandemic may seem to be winding down, however, a lot of the changes we have made to staff and team dynamics may very well be here to stay. Working from home is the new office for a lot of us and in many cases, this is for the …
Author Archives: Tibor Kostrec
Are You Guilty Of These B2B Marketing Mistakes?
In the world of marketing, where there are so many different forms, errors are bound to pop up. When we consider B2B marketing or business to business marketing, it’s easy to see how such a specialised form can leave room for errors.
The Dos And Don’ts Of Influencer Marketing
Influencer marketing has become a major part of many social media strategies for brands around the world. It’s essentially using someone who has a big and active following on one or several platforms to promote your business to their followers. These people use their influence to sway followers into buying from the brands that they …
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Why Social Media Is A Vital Strategy For Business
The goal of any for-profit business is to make money. There are only so many new products and/or services that you can sell to your existing customer base because, at some point, they’ll not need what you’re selling and (worse still) they might think you to be grasping at straws as they will find your …
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How to Run an eCommerce Website
While ecommerce stores have long been part of the internet, it was 2020 and the international pandemic that really saw them explode in popularity. As malls and physical stores slowly die away as more people turn to the online world, having an ecommerce website is an important step to finding long-term financial success.
The Most Successful Methods Of Online Marketing
For decades, the only way of really getting a business known to the general public involved physical labour, namely going out from door to door and talking to people directly, going to local business fairs, and putting up flyers around the local area. And while all of these methods undoubtedly work even today, the internet …
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How To Run A Successful, Modern Website
Following the global pandemic that we just experienced, more and more businesses around the world are turning to the internet to start promoting and selling their products. Unless those businesses want to try and focus solely on social media, having a website is mandatory to create an online presence. Websites have become the store fronts …
Top Tips For Generating Internet Traffic
The online world has seen massive growth in just the last ten years, and there’s never been a bigger push for businesses to take their products and services on to the internet. This can be done in a few different ways, such as starting up a website as well as various social media accounts. For …
Video Conferencing Etiquette
Videoconferencing has become a big part of the business world, even before we hit the current crisis. Today, it’s an essential part of conducting business as meetings in person have become somewhat dangerous in the face of the coronavirus. With customers and employees all being in different locations, the videoconference is now one of the …
Best Business Apps For Smartphones
There is an app for virtually everything these days. But have you considered the real benefits of adopting and using apps for your business? Take a look at some of the most highly rated, business-oriented apps available today. Best of all; most of these apps will work on just about any smartphone, so you can …